We empower businesses to succeed online in Latam
«WE ARE WHAT WE REPEATEDLY DO. EXCELLENCE, THEREFORE, IS NOT AN ACT BUT A HABIT»
We are a disruptive, data driven, results oriented Online Marketing agency based in Panama, with offices in Madrid and Buenos Aires.
We believe that, considering the volume of data available today, it is imperative that our strategies revolve around the analysis and interpretation of it. That, combined with creativity and passion about online marketing is the best way to deliver impactful results and add value with our projects.
For us, no client is similar to previous. In The Secret of SEO we build and shape tailored and customized marketing solutions for each and every client’s business. Instead of complying with the formal agreement, we go further and try to give our customers an experience rather than a contractual relationship.
PERFORMANCE MARKETING
We ensure your clients find you at the right time, in the right place, and at the right price. Our specialists combine data with creative insights.
SEARCH ENGINE OPTIMISATION
We develop a technical and content optimization to dominate search engines from an organic point of view. More than just link building.
WEB DEVELOPMENT
We create modern websites that are not only beautiful and easy to use, but also high conversion sites.
CONTENT STRATEGY
We establish a digital storytelling to strengthen your brand with the ultimate goal of turning customers into promoters of your company.
SOCIAL MEDIA MARKETING
We build a dialogue with the client through original campaigns and with the most innovative practices of the digital environment.
EMAIL MARKETING
We integrate Email Marketing into your digital strategy with the aim of achieving conversions while remaining creative.
OUR FOCUS
DATA DRIVEN
Nowadays the amount of data available increases in tandem with market pressures. In The Secret of SEO we take decisions backed up with numbers and based on our analysis, providing effective and relevant results for our clients.
CREATIVITY
There is no innovation without creativity. We pride ourselves for being a group of creative individuals thinking constantly out of the box, bringing to our awareness new advertising techniques in this ever-changing environment.
ESTRATEGIA
Before any campaign starts, there must be a high level plan defining the goals to achieve and the method to use according to the client’s needs and requests. Our specialists are able to strategise campaigns based on past best practices and new trends.
BRAND IDENTITY
Brand Identity defines what your brand stands for. In The Secret of SEO we analyse our client’s vision in order to understand what they want to become in the future and what emotions they want people to experience when they come into contact with their brand.
OUR STRENGTHS
BLOG
Technical SEO Explained: Core Components
Technical SEO is a critical component of the broader search engine optimization strategy. It focuses on enhancing a website’s infrastructure to improve its ability to …
Marketing Automation: A Comprehensive Guide
What is Marketing Automation? Marketing automation is a powerful strategy employed by businesses to streamline, automate, and measure marketing tasks and workflows. This approach allows …
Data-Driven Marketing: A Comprehensive Guide
Data-driven marketing is revolutionizing the way businesses engage with and comprehend their clientele. Through the strategic utilization of data, organizations can customize their marketing initiatives …
How to avoid duplicate content on international sites?
Managing duplicate content is a crucial aspect of international SEO strategy. With expanding digital landscapes and globalization, businesses strive to reach audiences globally by creating …
What is Conversational Marketing Explained?
Conversational marketing is an innovative approach that transforms how brands interact with their customers by utilizing real-time, one-on-one conversations across various communication channels, primarily focusing …
Intro to Social Listening
Social listening is a strategic marketing approach that involves monitoring and analyzing conversations and trends on social media platforms. It not only helps organizations understand …